Thursday, June 29, 2017

Four Simple, Quick Website Design Tips for Better Website Navigation



Websites have become a necessity for any business in Oklahoma City. From large conglomerates to local eateries, a website can easily attract customers online. However, simply having a website isn’t enough. Your website must be well-designed in order to be useful and informative to web users.

When it comes to good website design, many people tend to focus on how easy (or difficult) it is to navigate from page to page. Intuitive navigation on your website is highly beneficial since it allows web users to find the information they need in a click or two. This means it’s faster for them to transition from “browsing” to “buying”. Furthermore, websites that are easy to navigate for users also tend to be easier for search engines to crawl through, which can only help your website’s search ranking. Read more from this article: http://bit.ly/2rxFDgk

Tuesday, June 27, 2017

Internet Marketing Company Discusses 5 Important Email Marketing Stats



When was the last time you updated your email marketing strategy? Or perhaps, when was the last time you checked its effectiveness? If you’re still using the obsolete bulk email technique, you should know personalization is the new name of the game for email success. Around 74 percent of smartphone users check their emails on their device, and 54 percent of emails were opened on mobile devices.

5 key email marketing stats to know

Email practices are constantly evolving, and it’s important for email marketers to pay attention to trends if they want to get a leg up on the competition. Here are some marketing numbers that may guide you on how you approach your email marketing campaign. Read more from this article: http://bit.ly/2rxwh42

Monday, June 19, 2017

Best Practices: 5 SEO Mistakes to Avoid When Using Wordpress Platforms

 
 
It is no secret that ranking higher on Google’s search results list is a surefire way to help you boost your online presence and attract more customers for your business. The best way to accomplish this would be to start your own SEO campaign.

The basic principles of SEO seem simple. However, SEO is very detailed process that requires in-depth knowledge of the subject. Haphazard attempts at SEO can actually harm your website more than it helps your site out. If you are thinking of starting your own SEO campaign, be sure you avoid committing these five common SEO mistakes—especially if you are using Wordpress:

Forgetting to Submit Your XML Sitemap

The XML sitemap is a valuable website resource since the search engines use it to know which pages on your site should be indexed. Failure to submit this may result in your website not showing up on the search results. In other words, sites that fail to submit their XML sitemap are pretty much incapable of benefitting from organic search traffic. Once you’ve created your XML sitemap, be sure you submit it to Google through the Google Search Console. After a few days, your website should now be a part of the organic search results. Read more from this article: http://bit.ly/2rxCrRJ